There are many factors that make a successful automotive business. Having the right product in terms of quality, technology, safety and appeal certainly helps, but there is more to it.
Toyota were one of the major automotive manufactures to develop their own finance arm with the launch of the Toyota Finance Corporation in 1988. But following the kaizen tradition they were not happy simply copying other manufactures and wanted to improve the way insurance could support both the Financial Services operational experience and the ownership of their customers.
Insurance is an industry with its own challenges, often operating under a different regulatory scheme to that of finance, and with its particular requirements in terms of professional skills. In order to be able to meet these challenges it's clear what more than to insurance department would be needed.
By using the operational and technical skills of an existing insurer would it be Possible to Ensure the highest level of expertise available to deliver what the results required. This Meant Establishing a long-term relationship in between a Toyota entity and partner of Insurance.
Toyota Insurance Management Ltd was established in London in 1999 as a joint venture between Toyota Financial Services UK PLC and Chiyoda, a major insurer where the Toyota Motor Corporation was a significant shareholder. After several mergers the insurance partner is now Aioi Nissay Dowa Insurance Europe, part of MS&AD holdings – the largest insurer in Asia and comfortably in the top 10 in the world. You can find out more about the European arm of our insurance arm here.
Toyota Financial Services has also grown and now operates in many European markets, helping Toyota customers to drive the vehicle of their dreams. You can learn more about our financial partner here.
Our objective is simple, to ensure the right insurance products are available for Toyota customers, at the right time, at the right price and to the right quality. By doing this we are able to support Toyota Motor Europe, Toyota Financial Services, National Marketing and Sales Entities, retailers and partners alike in meeting the needs of our customers.
Director, Deputy CEO
Head of Group Marketing
Head of Cost of Ownership Division
General Manager - International Business Development
General Manager – Legal / Compliance
Head of Financial Services Division